course;business research analysis
Reflect on your experiences in this course. What have you learned? Has the course lived up to your expectations? Any comments / suggestions?
Course Learning Outcome(s): 1, 2, 3, 4
1. Utilize market research for marketing decisions.
2. Understand when to utilize the various tools of marketing research for making decisions.
3. Employ information from both the internal and external environment of the organization for decision-making.
4. Convey solutions through effective communication.