What new products did you create to meet the changing marketplace?

What new products did you create to meet the changing marketplace?

Primary Task Response: Within the Discussion Board area, write 800–1,000 words that respond to the following questions with your thoughts, ideas, and comments. This will be the foundation for future discussions by your classmates. Be substantive and clear, and use examples to reinforce your ideas.

For this assignment, you will respond to the results of your management area in the third competition round. What have you have identified as the key business issues that impacted your decisions in the third competition round. Prepare to discuss your decisions with the other members of your team.

As the Vice President of your product please address these questions for the decisions you made in R&D:

How well did you establish the specification of the products to meet customer demand?
What level of quality and reliability—mean time between failure (MTBF)—did you build into your products?
How did you ensure that the perceived age of the product meets customer demand?
What new products did you create to meet the changing marketplace?
As the Vice President of your product please address these questions for the decisions you made in Marketing:

Explain your rationale for how you set the price of your products in the marketplace.
What was your strategy around creating new products to meet the changing marketplace?
How well did you build customer awareness through promotion?
How effectively did you establish a sales force and distribution channels?
What was your sales forecast strategy for your products?
What was your rationale for your credit policies (accounts receivable and accounts payable)?
As the Vice President of your produ


 

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